Record-breaking box office: Barbie movie grosses over $1 billion in 17 days at the global box office

Greta Gerwig's film Barbie has surprised moviegoers by surpassing the $1 billion mark in just 17 days of release. This achievement makes Greta Gerwig the first director in history whose work has managed to collect such a phenomenal amount.

According to Variety, Gerwig's pink-clad comedy grossed $459 million in North America and another $572 million in other regions of the world, bringing the total to $1 billion.

The success of Barbie was made possible by the strong interest of audiences around the world. The movie set a new record by reaching the $1 billion mark in just 17 days after its premiere. This is the fastest time to achieve such a huge box office revenue in the history of Warner Bros. studio, which previously had a record of 19 days with the movie "Harry Potter and the Deathly Hallows: Part 2". In addition, Barbie became the eighth film at Warner Bros. to cross the billion dollar mark.

The complete success of Barbie surprised even the studio itself. According to Warner Bros. representatives, "the billion surpassed even the most optimistic forecasts," and they are "not often speechless by the results of a movie."

Barbie has been the absolute box office leader for the third weekend in a row, attracting a lot of attention from the audience.

"Barbie was released on July 21 and immediately exceeded all expectations. On its opening weekend, it grossed an impressive $155 million, setting a record for the year 2023. It is also the best start for a film directed by a woman.

Barbie has gained international recognition for its fun atmosphere and engaging storyline. Its success has become a vivid example of how the work of women directors can lead to significant results in the global box office. This will help to raise awareness of the role of women in cinema and their contribution to world culture.