Chinese automakers are aggressively conquering global markets, despite obstacles in the United States and Europe. Donald Trump is trying to restrain Chinese manufacturers in the American market, but this has not prevented them from expanding in other parts of the world. From Bangkok to Sao Paulo and Johannesburg, affordable Chinese cars are increasingly filling the streets - compact models, crossovers and SUVs from companies such as Great Wall Motor, BYD, Chery Automobile and SAIC Motor Corp.
While the Trump administration is trying to protect American manufacturers and the European Union and Canada are imposing tariffs on Chinese electric vehicles, buyers in emerging markets are actively welcoming Chinese products. Demand for these cars is particularly high in Africa, South America and Asia.
According to the China Association of Automobile Manufacturers, Chinese automakers have significantly increased exports. In 2024, China became the world’s largest car exporter, shipping 4.9 million cars abroad, up 20% from the previous year. The growth is attributed to the high quality of Chinese cars, which are competitively priced on the global market.
According to AlixPartners, the share of Chinese automakers in the global market outside China will increase from the current 3% to 13% by 2030. Globally, this share could reach 33%, and in the markets of Africa and the Middle East - 39%. Chinese brands have become increasingly popular in countries where there are no charging stations for electric vehicles, as Chinese automakers offer gasoline models that are in demand in these markets.
The Chinese have achieved particular success in Brazil, where they have created a base for expansion into other markets in South America. From Brazil, the Chinese plan to enter the Argentine, Chilean, Colombian and even Peruvian markets. They managed to attract buyers thanks to affordable prices and policies aimed at stimulating car sales.
In Thailand, Chinese automakers have also significantly increased their presence, in particular, the share of Chinese brands increased to 13.3% in 2024, compared to 5.5% two years ago. This dynamics contributes to the further growth of the popularity of Chinese brands in Southeast Asia.
According to data from Chinese customs, the largest number of Chinese cars in January-October 2024 were exported to Russia, Mexico, the UAE, Belgium, Brazil, Saudi Arabia, the UK, Australia, the Philippines and Turkey. This indicates the growing presence of Chinese brands in important international markets, which supports the trend of increasing their share of the global automobile market.
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