Today's economic trends - low incomes and a constant increase in the cost of a square meter - push many Ukrainians to look for housing on the secondary market. Here you can find a ready-made apartment without a long wait for the completion of the object. At the same time, housing from developers attracts those who are ready to invest more for modern comfort and infrastructure.

When choosing between primary and secondary real estate, Ukrainians take into account not only their financial capabilities, but also assess the risks associated with long-term investments in new buildings. According to a survey by OLX Real Estate, 61% of respondents considered both options for purchasing housing at the same time. At the same time, only 14% prefer to buy exclusively on the primary market, and 24% choose only the "secondary".

In a period of high economic uncertainty, the issue of saving money became decisive for many buyers: 31% of respondents indicated this as the main argument in favor of primary real estate (payment of the contribution in turns) and 25% - the ability to draw up a contract through the state program "eOselya", which simplifies the financing of the purchase.

Among the clear advantages of housing from developers, Ukrainians name the autonomy of heating systems and backup power supply (53%), modern apartment layouts (51%), developed infrastructure around new complexes - in particular parking lots and playgrounds (45%) - and new building materials and technologies (44%), which guarantee better energy efficiency and durability.

At the same time, the primary market has significant drawbacks. The greatest concerns are the risks of incomplete construction (69%) and delays in putting the facility into operation (61%). Additional “minuses” for buyers were additional costs for repairs and furnishing (42%), the mandatory waiting for the completion of construction and interior decoration (42%), and the remoteness of most new buildings from the center (21%).

Thus, the choice between the primary and secondary markets in 2025 remains a question of balance between financial capabilities, the desire for modern comfortable conditions, and the willingness to take on the risks associated with investing in “raw” real estate. Behind two-thirds of potential buyers lies the desire to find a “golden mean” between cost, terms of commissioning, and quality of housing.